Usability 
The mobile site of South Africa's largest retail bank has the typical online banking and bill payment features including ATM and branch locators and click to call access to bank offices. But it also has value added features of interest to non customers including a selection of international financial news stories and a mortgage payment calculator. And for customers there is a shop where ringtones, wallpapers, games and music tracks can be purchased with funds from an ABSA account! Source: Mobility.mobi