{"id":7889,"date":"2010-10-05T21:10:57","date_gmt":"2010-10-06T04:10:57","guid":{"rendered":"http:\/\/wapreview.com\/?p=7889"},"modified":"2011-04-18T12:22:03","modified_gmt":"2011-04-18T20:22:03","slug":"nokia-developer-day-at-ctia","status":"publish","type":"post","link":"https:\/\/wapreview.com\/7889\/","title":{"rendered":"Nokia Developer Day at CTIA"},"content":{"rendered":"

\"Nokia<\/p>\n

Update:<\/strong> The Developer Day presentations are now available online<\/a>.<\/p>\n

I attended the Nokia Developer Day<\/a> session\u00a0 CTIA today. \u00a0The day long event started with\u00a0 a mind boggling assortment of numbers demonstrating the the revenue opportunities that Nokia offers developers.<\/p>\n

Nokia’s much maligned Ovi Store as been\u00a0redesigned\u00a0 for better\u00a0usability\u00a0and app discovery. The improvements seem to be working. Traffic and downloads are up. The average visitor downloads\u00a02.6 apps per visit, 8.5 per month for a total of 2.5 Million downloads per day. \u00a085% of Ovi Store visitors are repeat visitors<\/p>\n

The Ovi\u00a0Store\u00a0now supports over\u00a0190 countries,\u00a0135 devices and 30 languages. Through the store\u00a0developers\u00a0can\u00a0target over 500 million active S40 and 175 million Symbian phones. Operator billing is now available on 91 operators including AT&T and \u00a0T-Mobile in the US and Bell, Rogers and Telus\u00a0in Canada.\u00a0 With purchases made using operator billing, the Ovi store gives developers an unprecedented \u00a060% of the selling price. Nokia claims that app sales increase by 13 times when operator billing is available. Also, In-app\u00a0purchasing\u00a0is coming to \u00a0the Ovi Store as a Beta in December.<\/p>\n

Nokia seems to finally be getting serious about North America with a planed 500% increase in its North American marketing and advertising budget for 2011. Nokia announced<\/a> that the C3<\/a> is coming to AT&T as $70 prepaid phone and that T-Mobile has started offering the touchscreen Symbian 5230 Nuron<\/a> to prepaid customers for $129<\/p>\n

To sweeten the pot developers for developers Nokia, together with AT&T, is conducting\u00a0 a “Calling all Innovators”\u00a0developer contest<\/a> with $10 million in prizes. There are two\u00a0\u00a0$250,000 Grand prizes, two $50,000 second prices and two $25,000 third prizes. Entries close 5:00PM Eastern Time on Friday, January 28th, 2011.<\/p>\n

Next up came a high level overview of Nokia’s three main development platforms; \u00a0Qt, WRT and Java ME.<\/p>\n

Qt<\/a><\/strong> gives C++ developers the full power of Symbian including access to all APIs without most of the\u00a0arcane\u00a0constructs and steep learning curve of traditional Symbian native development. Nokia estimates that Qt\u00a0 reduces the lines of code required to develop a typical app by 70%.<\/p>\n

WRT<\/a><\/strong> (Web Run Time) is the Symbian implementation of web widgets.\u00a0 Built using HTML, JavaScript and CSS, WRT Widgets have Java Script access to a number of device APIs including location, contacts, calendar, camera and messaging.<\/p>\n

On the Java ME<\/strong><\/a> side, Nokia has released a new Java API that supports touch and gesture events on the new Nokia Touch and Type phones. I played briefly with the X3 Touch and Type phone<\/a> and found it much nicer than I expected. Super thin, small and cute, the X3 has a WebKit based browser and a surprisingly responsive touchscreen<\/p>\n

Another plus with publishing in the Ovi Store is that Nokia is offering all developers free Symbian Signed and Java Verified certification for native Symbian, Qt, WRT and Java ME apps. The approval process is supposed to be have a minimum \u00a0of red tape and a five day turnaround.<\/p>\n

As a final incentive, every developer present at the end of the event received an “Nokia N8 Developer Pack”;\u00a0 a rather nice laptop bag containing a USB key, t-shirt and an N8 <\/strong>to help them get started with developing for Symbian^3.<\/p>\n

\"N8<\/p>\n","protected":false},"excerpt":{"rendered":"

Update: The Developer Day presentations are now available online. I attended the Nokia Developer Day session\u00a0 CTIA today. \u00a0The day long event started with\u00a0 a mind boggling assortment of numbers demonstrating the the revenue opportunities that Nokia offers developers. Nokia’s much maligned Ovi Store as been\u00a0redesigned\u00a0 for better\u00a0usability\u00a0and app discovery. The improvements seem to be working. Traffic and downloads are up. The average visitor downloads\u00a02.6 apps per visit, 8.5 per month for a total of 2.5 Million downloads per day. … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":14709,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[68],"tags":[203,1434,1112],"_links":{"self":[{"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/posts\/7889"}],"collection":[{"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/comments?post=7889"}],"version-history":[{"count":19,"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/posts\/7889\/revisions"}],"predecessor-version":[{"id":9978,"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/posts\/7889\/revisions\/9978"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/media\/14709"}],"wp:attachment":[{"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/media?parent=7889"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/categories?post=7889"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wapreview.com\/wp-json\/wp\/v2\/tags?post=7889"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}