Usability 
US based youth clothing, shoe, accessory and cosmetics retailer American Eagle Outfitters' (AE) mobile site. You can shop online and pay for your purchases with a stored credit card.There's also a store finder.
American Eagle recently launched a mobile gift card feature that lets you send an AE gift card to a friend by SMS and email. The recipient can use the card to shop online or at AE stores by entering the card number and PIN. The cards can be purchased on the mobile site.